Author: lindamayoux

  • Richard Littler

    Littler has said “I was always scared as a kid, always frightened of what I was faced with. … You’d walk into WHSmith… and see horror books with people’s faces melting. Kids’ TV included things like Children of the Stones, a very odd series you just wouldn’t get today. I remember a public information film made by some train organisation in which a children’s sports day was held on train tracks and, one by one, they were killed. It was insane. … I’m just taking it to the next logical step.

    Scarfolk is a fictional northern English town created by writer and designer Richard Littler, who is sometimes identified as the town mayor. First published as a blog of fake historical documents, parodying British public information posters of the 1970s, a collected book was published in 2014.

    Scarfolk, which is forever locked in the 1970s, is a satire not only on that decade but also on contemporary events. It touches on themes of totalitarianism, suburban life, occultism and religion, school and childhood, as well as social attitudes such as racism and sexism.

    Scarfolk was initially presented as a fake blog which purportedly releases artefacts from the town council’s archive. Artefacts include public information literature, out-of-print books, record and cassette sleeves, advertisements, television programme screenshots, household products, and audio and video, many of which suggest brands and imagery recognisable from the period. Additionally, artefacts are usually accompanied by short fictional vignettes which are also presented as factual and introduce residents of Scarfolk. The public information literature often ends with the strapline: “For more information please reread.”

    The aesthetic is utilitarian, inspired by public sector materials in the United Kingdom such as Protect and Survive.

    A television series co-written by Will Smith was described as “in the works” in 2018.

    https://scarfolk.blogspot.com

    https://twitter.com/Scarfolk/status/1156842642111631361

    https://twitter.com/Scarfolk/status/1155459271838109698

  • James Victore

    https://www.jamesvictore.com

    Victore’s position comes across loud and direct with his statement,

    ‘Graphic Design is a club with big f***king spikes in, and I want to wield it.’

    His interest in social and political agendas follows the same direction as Garland’s in orientating his work for more ‘useful’ objectives.

    In 2005 the director David Hillman Curtis started making a series of short films recording artists, designers, illustrators, and architects talking about their ideas and process. One of these films featured the poster designer James Victore. Hillman said: I chose to film James because of his posters. I didn’t know him or much about him at the time, but I had seen a few of his pieces and had fallen in love with them. I also liked that he was doing work that was politically subversive at a time – the height of the Bush Administration’s popularity – when it seemed as if a lot of creative people were too discouraged to do so. James was very outspoken during the interview, using foul language and cussing out politicians. I kept this stuff in the film and lost Adobe as a sponsor because of it.

  • Shirin Neshat

    Shirin Neshat (Persian: شیرین نشاط‎‎; born March 26, 1957) is an Iranian visual artist who lives in New York City, known primarily for her work in film, video and photography. 

    Her artwork centres around the contrasts between Islam and the West, femininity and masculinity, public life and private life, antiquity and modernity, and bridging the spaces between these subjects. Neshat often emphasizes this theme showing two or more coordinated films concurrently, creating stark visual contrasts through motifs such as light and dark, black and white, male and female.

    Although Neshat actively resists stereotypical representations of Islam, her artistic objectives are not explicitly polemical. Rather, her work recognizes the complex intellectual and religious forces shaping the identity of Muslim women throughout the world. Using Persian poetry and calligraphy she examined concepts such as martyrdom, the space of exile, the issues of identity and femininity.

    Neshat has been recognized countless times for her work, from winning the International Award of the XLVIII Venice Biennalein 1999, to winning the Silver Lion for best director at the 66th Venice Film Festival in 2009, to being named Artist of the Decade by Huffington Post critic G. Roger Denson.

    In July 2009 Neshat took part in a three-day hunger strike at the United Nations Headquarters in New York in protest of the 2009 Iranian presidential election.

    Work

    Neshat’s earliest works were photographs exploring notions of femininity in relation to Islamic fundamentalism and militancy in her home country as a way of coping with the discrepancy between the culture that she was experiencing and that of the pre-revolution Iran in which she was raised.

    Unveiling (1993):

    Women of Allah (1993–97):  portraits of women entirely overlaid by Persian calligraphy.

    Logic of the Birds 2001-02 a full-length multimedia production with singer Sussan Deyhim andproduced by curator and art historian RoseLee Goldberg. Neshat uses sound to help create an emotionally evocative and beautiful piece that will resonate with viewers of both Eastern and Western cultures.

    Neshat has also made more traditional narrative short films, such as Zarin.

    Book of Kings series

    Other Works

    • Turbulent, 1998. Two channel video/audio installation.
    • Rapture, 1999. Two channel video/audio installation.
    • Soliloquy, 1999. Color video/audio installation with artist as the protagonist.
    • Fervor, 2000. Two channel video/audio installation.
    • Passage, 2001. Single channel video/audio installation.
    • Logic of the Birds, 2002. Multi-media performance.
    • Tooba, 2002. Two channel video/audio installation based on Shahrnush Parsipur’s novel Women Without Men.
    • Mahdokht, 2004. Three channel video/audio installation.
    • Zarin, 2005. Single channel video/audio installation.
    • Munis, 2008. Color video/audio installation based on Shahrnush Parsipur’s novel Women Without Men.
    • Faezeh, 2008. Color video/audio installation based on Shahrnush Parsipur’s novel Women Without Men.
    • Possession, 2009. Black & white video/audio installation.
    • Women Without Men, 2009. Feature film based on Shahrnush Parsipur’s novel Women Without Men.
    • Illusions & Mirrors, 2013. Film commissioned by Dior and featuring Natalie Portman.

    Biography

    Neshat is the fourth of five children of wealthy parents, brought up in the religious town of Qazvin in north-western Iran under a “very warm, supportive Muslim family environment”, where she learned traditional religious values through her maternal grandparents. Neshat’s father was a physician and her mother a homemaker. Neshat said that her father, “fantasized about the west, romanticized the west, and slowly rejected all of his own values; both my parents did. What happened, I think, was that their identity slowly dissolved, they exchanged it for comfort. It served their class”.

    As a part of Neshat’s “Westernization” she was enrolled in a Catholic boarding school in Tehran. Through her father’s acceptance of Western ideologies came an acceptance of a form of western feminism. Neshat’s father encouraged each of his daughters to “be an individual, to take risks, to learn, to see the world”, and he sent his daughters as well as his sons to college to receive their higher education.

    In 1975, Neshat left Iran to study art at UC Berkeley and completed her BA, MA and MFA.

    After graduating school, she moved to New York and married a Korean curator, Kyong Park, who was the director and founder of Storefront for Art and Architecture, a non-profit organization. Neshat helped Park run the Storefront, where she was exposed to many different ideologies and it would become a place where she received a much needed experience with and exposure to concepts that would later become integral to her artwork.

    During this time, she did not make any serious attempts at creating art, and the few attempts were subsequently destroyed.

    In 1990, she returned to Iran. “It was probably one of the most shocking experiences that I have ever had. The difference between what I had remembered from the Iranian culture and what I was witnessing was enormous. The change was both frightening and exciting; I had never been in a country that was so ideologically based. Most noticeable, of course, was the change in people’s physical appearance and public behaviour.

     
    Source: edited and extended from Wikipedia

  • Tom Muller

    Experimented with ripped pages, fluoro paper and deliberate print errors to create a raw and dissonant aesthetic for a special collected edition of spy comic zero.

    Collage from Zero

    Interview 2014

    vimeo playlist

     

  • Irma Boom

    Irma Boom (born 15 December 1960) is a Dutch graphic designer who specializes in bookmaking. Her innovative and experimental designs often blur the lines between art and literature, challenging the convention of traditional books in both physical design and printed content. Boom has been described as the “Queen of Books,” having created over 300 books and is well reputed for her artistic autonomy within her field. Boom’s work earned her numerous awards and accolades, highlighting her status as a visionary in the field.

    website: Irma Boom Office https://irmaboom.nl

  • Guerilla Girls (forthcoming)

    Guerilla Girls, a feminist group fighting sexism in arts practice. Formed in New York in 1985, the group maintain their anonymity by wearing gorilla masks and using the names of dead female artists as pseudonyms, e.g. Frida Kahlo and Hannah HÖch.

    They put pressure on organisations such as the Metropolitan Museum of Art in New York by uncovering statistics that reveal the extent of patriarchy in the art world past and present. The original group disbanded in 2001 but several Guerrilla Girl spin-offs still exist.

    Recent campaigns include ‘Unchain female directors’ targeted at the male-dominated world of the Hollywood film studio.

  • Wolfgang Weingart

    Wolfgang Weingart

    Wolfgang Weingart (born 1941 in the Salem Valley in southern Germany) is an internationally known graphic designer and typographer.

    His work is categorized as Swiss typography and he is credited as “the father” of New Wave or Swiss Punk typography.

      “I took ‘Swiss Typography’ as my starting point, but then I blew it apart, never forcing any style upon my students. I never intended to create a ‘style’. It just happened that the students picked up—and misinterpreted—a so-called ‘Weingart style’ and spread it around.” Weingart

    For his typography click here

    Weingart spent his childhood in Germany, moving briefly to Lisbon in 1954 with his family. In April 1958 he returned to Germany and studied typesetting, linocut and woodblock printing at the Merz Academy in Stuttgart . He then  completed a three-year typesetting apprenticeship in hot metal hand composition at Ruwe Printing.  From 1963 he has been based at Basel School of Design as a student and from 1968 – 2005 as teacher of typography. He was a member of the Alliance Graphique Internationale (AGI) from 1978 to 1999. From1970 to 1988 he was on the editorial board of Typographische Monatsblätter magazine.

    Publications

    Weingart, Wolfgang. Weingart: Typography—My Way to Typography, a retrospective volume in ten sections, Baden: Lars Müller Publishers, 2000 (ISBN 978-3907044865)

    Knapp, Susan, Eppelheimer, Michael, Hofmann Dorothea et al. Weingart: The Man and the Machine, statements by 77 of his students at the Basel School of Design (1968–2004), Basel: Karo Publishing, 2014 (ISBN 3-9521009-7-8)

  • David Carson

    David Carson

    David Carson (born September 8, 1954) is an American graphic designer, art director and surfer. He is best known for his innovative magazine design, and use of experimental typography.

    He worked as a sociology teacher and professional surfer in the late 1970s. From 1982 to 1987, Carson worked as a teacher in Torrey Pines High School in San Diego, California. In 1983, Carson started to experiment with graphic design and found himself immersed in the artistic and bohemian culture of Southern California. He art directed various music, skateboarding, and surfing magazines through the 1980/90s, including twSkateboarding, twSnowboarding, Surfer, Beach Culture and the music magazine Ray Gun. By the late 1980s he had developed his signature style, using “dirty” type and non-mainstream photographic techniques.

    As art director of Ray Gun (1992-5) he employed much of the typographic and layout style for which he is known. In particular, his widely imitated aesthetic defined the so-called “grunge typography” era.  In one issue he used Dingbat as the font for what he considered a rather dull interview with Bryan Ferry. In a feature story, NEWSWEEK magazine said he “changed the public face of graphic design”.

    He takes photography and type and manipulates and twists them together and on some level confusing the message but in reality he was drawing the eyes of the viewer deeper within the composition itself. His layouts feature distortions or mixes of ‘vernacular’ typefaces and fractured imagery, rendering them almost illegible. Indeed, his maxim of the ‘end of print’ questioned the role of type in the emergent age of digital design, following on from California New Wave and coinciding with experiments at the Cranbrook Academy of Art.

    In the later 1990s he added corporate clients to his list of clients, including Microsoft, Armani, Nike, Levi’s, British Airways, Quiksilver, Sony, Pepsi, Citibank, Yale University, Toyota and many others. When Graphic Design USA Magazine (NYC) listed the “most influential graphic designers of the era” David was listed as one of the all time 5 most influential designers, with Milton Glaser, Paul Rand, Saul Bass and Massimo Vignelli.

    He named and designed the first issue of the adventure lifestyle magazine Blue, in 1997. David designed the first issue and the first three covers, after which his assistant Christa Smith art directed and designed the magazine until its demise. Carson’s cover design for the first issue was selected as one of the “top 40 magazine covers of all time” by the American Society of Magazine Editors.

    In 2000, Carson closed his New York City studio and followed his children, Luke and Luci, to Charleston, South Carolina where their mother had relocated them. In 2004, Carson became the Creative Director of Gibbes Museum of Art in Charleston, designed the special “Exploration” edition of Surfing Magazine, and directed a television commercial for UMPQUA Bank in Seattle, Washington.

    Carson claims that his work is “subjective, personal and very self indulgent”.

    Bibliography

    Carson, David (1995). The End of Print: The Graphic Design of David Carson. Chronicle Books. ISBN 0-8118-1199-9.

    Carson, David (1997). David Carson: 2nd Sight: Grafik Design After the End of Print. Universe Publishing. ISBN 0-7893-0128-8.

    Meggs, Phillip B.; David Carson (1999). Fotografiks: An Equilibrium Between Photography and Design Through Graphic Expression That Evolves from Content. Laurence King. ISBN 1-85669-171-3.

    Stecyk, Craig; David Carson (2002). Surf Culture: The Art History of Surfing. Laguna Art Museum in association with Gingko Press. ISBN 1-58423-113-0.

    Mcluhan, Marshall; David Carson, Eric McLuhan, Terrance Gordon (2003). The Book of Probes. Gingko Press. ISBN 1-58423-056-8.

    Carson, David (2004). Trek: David Carson, Recent Werk. Gingko Press. ISBN 1-58423-046-0.

    Mayne, Thom; David Carson (2005). Ortlos: Architecture of the Networks. Hatje Cantz Publishers. ISBN 3-7757-1652-1.

  • History of the Alphabet

    Source edited from: Wikipedia History of the Alphabet

    Most or nearly all alphabetic scripts used throughout the world today ultimately go back to the proto-alphabet consonantal writing system used for Semitic languages in the Levant in the 2nd millennium BCE. Mainly through Phoenician and Aramaic, two closely related members of the Semitic family of scripts used during the early first millennium BCE, the Semitic alphabet became the ancestor of multiple writing systems across the Middle East, Europe, northern Africa and South Asia.

    Some modern authors distinguish between:

    • consonantal scripts of the Semitic type, called “abjads“, where each symbol usually stands for a consonant.
    •  “true alphabets” consistently assign letters to both consonants and vowels on an equal basis.

    In this sense, the first true alphabet was the Greek alphabet, which was adapted from the Phoenician. Latin, the most widely used alphabet today, in turn derives from Greek (by way of Cumae and the Etruscans).

    Egyptian hieroglyphs

    Hieroglyphs were employed in three ways in Ancient Egyptian texts: as logograms (ideograms) that represent a word denoting an object pictorially depicted by the hieroglyph; more commonly as phonograms writing a sound or sequence of sounds; and as determinatives (which provide clues to meaning without directly writing sounds). Since vowels were mostly unwritten, the hieroglyphs which indicated a single consonant could have been used as a consonantal alphabet (or “abjad”). This was not done when writing the Egyptian language, but seems to have been significant influence on the creation of the first alphabet (used to write a Semitic language).

    Mesopotamian cuneiform

    Proto-Sinaitic

    Developed in Ancient Egypt to represent the language of Semitic-speaking workers in Egypt. This script was partly influenced by the older Egyptian hieratic, a cursive script related to Egyptian hieroglyphs. It has yet to be fully deciphered. However, it may be alphabetic and probably records the Canaanite language. The oldest examples are found as graffiti in the Wadi el Hol and date to perhaps 1850 BCE. The table below shows hypothetical prototypes of the Phoenician alphabet in Egyptian hieroglyphs. Several correspondences have been proposed with Proto-Sinaitic letters.

    Possible Egyptian prototypeF1O1T14O31A28T3 O6F35D42D46
    Phoenician
    Possible acrophonyʾalp oxbet housegaml throwstick/cameldigg fish/doorhaw, hillul jubilationwaw hookzen, ziqq handcuffḥet courtyard/fenceṭēt wheelyad armkap hand
    Possible Egyptian prototypeS39N35I10R11D4  V24D1F18 
    Phoenician
    Possible acrophonylamd goadmem waternun large fish/snakesamek fishʿen eyepiʾt bendṣad plantqup monkey/cord of woolraʾs headšananuma bowtaw signature

    This Semitic script adapted Egyptian hieroglyphs to write consonantal values based on the first sound of the Semitic name for the object depicted by the hieroglyph (the “acrophonic principle”). So, for example, the hieroglyph per (“house” in Egyptian) was used to write the sound [b] in Semitic, because [b] was the first sound in the Semitic word for “house”, bayt. The script was used only sporadically, and retained its pictographic nature, for half a millennium, until adopted for governmental use in Canaan.

    Chart showing details of four alphabets' descent from Phoenician abjad, from left to right Latin, Greek, original Phoenician, Hebrew, Arabic.
    Chart showing details of four alphabets’ descent from Phoenician abjad, from left to right Latin, Greek, original Phoenician, Hebrew, Arabic.

    Phoenician

    The first Canaanite states to make extensive use of the alphabet were the Phoenician city-states and so later stages of the Canaanite script are called Phoenician. The Phoenician cities were maritime states at the center of a vast trade network and soon the Phoenician alphabet spread throughout the Mediterranean. Two variants of the Phoenician alphabet had major impacts on the history of writing: the Aramaic alphabet and the Greek alphabet.

     Aramaic

    The Aramaic alphabet, which evolved from the Phoenician in the 7th century BCE as the official script of the Persian Empire, appears to be the ancestor of nearly all the modern alphabets of Asia:

    Greek alphabet

    By at least the 8th century BCE the Greeks borrowed the Phoenician alphabet and adapted it to their own language, creating in the process the first “true” alphabet, in which vowels were accorded equal status with consonants.

    The letters of the Greek alphabet are the same as those of the Phoenician alphabet, and both alphabets are arranged in the same order.

    However, whereas separate letters for vowels would have actually hindered the legibility of Egyptian, Phoenician, or Hebrew, their absence was problematic for Greek, where vowels played a much more important role. The Greeks used for vowels some of the Phoenician letters representing consonants which weren’t used in Greek speech. All of the names of the letters of the Phoenician alphabet started with consonants, and these consonants were what the letters represented, something called the acrophonic principle However, several Phoenician consonants were absent in Greek, and thus several letter names came to be pronounced with initial vowels. Since the start of the name of a letter was expected to be the sound of the letter (the acrophonic principle), in Greek these letters came to be used for vowels. For example, the Greeks had no glottal stop or voiced phuaryngeal sounds, so the Phoenician letters ’alep  and `ayin  became Greek alpha and ‘ ‘ (later renamed o micron , and stood for the vowels /a/ and /o/ rather than the consonants /ʔ/ and /ʕ/. As this fortunate development only provided for five or six (depending on dialect) of the twelve Greek vowels, the Greeks eventually created digraphs and other modifications, such as ei,
    ou, and which became omega), or in some cases simply ignored the deficiency, as in long a, i, u.

    Several varieties of the Greek alphabet developed. One, known as Western Greek or Chalcidian, was used west of Athens and in southern Italy. The other variation, known as Eastern Greek, was used in Asia Minor (also called Asian Greece i.e. present-day aegean Turkey). The Athenians (c. 400 BCE) adopted that latter variation and eventually the rest of the Greek-speaking world followed. After first writing right to left, the Greeks eventually chose to write from left to right, unlike the Phoenicians who wrote from right to left. Many Greek letters are similar to Phoenician, except the letter direction is reversed or changed, which can be the result of historical changes from right-to-left writing to boustrophedon to left-to-right writing.

    Greek is in turn the source for all the modern scripts of Europe. The alphabet of the early western Greek dialects, where the letter eta remained an h, gave rise to the Old Italic and from these Old Roman alphabet derived. In the eastern Greek dialects, which did not have an /h/, eta stood for a vowel, and remains a vowel in modern Greek and all other alphabets derived from the eastern variants: Glagolitic, Cyrillic, Armenian, Gothic (which used both Greek and Roman letters), and perhaps Georgian.

    Latin alphabet

    Main article: History of the Latin alphabet

    A tribe known as the Latins, who became known as the Romans, also lived in the Italian peninsula like the Western Greeks. From the Etruscans, a tribe living in the first millennium BCE in central Italy, and the Western Greeks, the Latins adopted writing in about the seventh century. In adopted writing from these two groups, the Latins dropped four characters from the Western Greek alphabet. They also adapted the Etruscan letter F, pronounced ‘w,’ giving it the ‘f’ sound, and the Etruscan S, which had three zigzag lines, was curved to make the modern S. To represent the G sound in Greek and the K sound in Etruscan, the Gamma was used. These changes produced the modern alphabet without the letters G, J, U, W, Y, and Z, as well as some other differences.

    C, K, and Q in the Roman alphabet could all be used to write both the /k/ and /ɡ/ sounds; the Romans soon modified the letter C to make G, inserted it in seventh place, where Z had been, to maintain the gematria (the numerical sequence of the alphabet). Over the few centuries after Alexander the Great conquered the Eastern Mediterranean and other areas in the third century BCE, the Romans began to borrow Greek words, so they had to adapt their alphabet again in order to write these words. From the Eastern Greek alphabet, they borrowed Y and Z, which were added to the end of the alphabet because the only time they were used was to write Greek words.

    The Anglo-Saxons began using Roman letters to write Old English as they converted to Christianity, following Augustine of Canterbury’s mission to Britain in the sixth century. Because the Runic wen, which was first used to represent the sound ‘w’ and looked like a p that is narrow and triangular, was easy to confuse with an actual p, the ‘w’ sound began to be written using a double u. Because the u at the time looked like a v, the double u looked like two v’s, W was placed in the alphabet by V. U developed when people began to use the rounded U when they meant the vowel u and the pointed V when the meant the consonant V. J began as a variation of I, in which a long tail was added to the final I when there were several in a row. People began to use the J for the consonant and the I for the vowel by the fifteenth century, and it was fully accepted in the mid-seventeenth century.

    Table above shows simplified relationship between various scripts leading to the development of modern lower case of standard Latin alphabet and that of the modern variants:

    Letter names and order

    The order of the letters of the alphabet is attested from the fourteenth century BCE in the town of Ugarit on Syria’s northern coast.Tablets found there bear over one thousand cuneiform signs, but these signs are not Babylonian and there are only thirty distinct characters. About twelve of the tablets have the signs set out in alphabetic order. There are two orders found, one of which is nearly identical to the order used for Hebrew, Greek and Latin, and a second order very similar to that used for Ethiopian.

    It is not known how many letters the Proto-Sinaitic alphabet had nor what their alphabetic order was. Among its descendants, the Ugaritic alphabet had 27 consonants, the South Arabian alphabets had 29, and the Phoenician alphabet 22. These scripts were arranged in two orders, an ABGDE order in Phoenician and an HMĦLQ order in the south; Ugaritic preserved both orders. Both sequences proved remarkably stable among the descendants of these scripts.

    The letter names proved stable among the many descendants of Phoenician, including Samaritan, Aramaic, Syriac, Arabic, Hebrew, and Greek alphabet. However, they were largely abandoned in Tifinagh, Latin and Cyrillic. The letter sequence continued more or less intact into Latin, Armenian, Gothic, and Cyrillic, but was abandoned in Brahmi, Runic, and Arabic, although a traditional abjadi order remains or was re-introduced as an alternative in the latter.

    The table is a schematic of the Phoenician alphabet and its descendants.

    nr.ReconstructionIPAvalueUgariticPhoenicianHebrewArabicGreekLatinCyrillicRunic
    1ʾalpu “ox”/ʔ/1  ʾālepא‎ ʾālef‎ ʾalifΑ alphaAА azŭ *ansuz
    2baytu “house”/b/2  bētב‎ bēṯﺏ‎ bāʾΒ bētaBВ vĕdĕ, Б buky *berkanan
    3gamlu “throwstick”/ɡ/3  gīmelג‎ gīmelﺝ‎ jīmΓ gammaC, GГ glagoli *kaunan
    4daltu “door” / diggu “fish”/d/, /ð/4  dāletד‎ dāleṯﺩ‎ dāl, ذ‎ ḏālΔ deltaDД dobro 
    5haw “window” / hallu “jubilation/h/5 ה‎ hēﻫ‎ hāʾΕ epsilonEЕ ye, Є estĭ 
    6wāwu “hook”/β/ or /w/6  wāwו‎ vāvو‎ wāwϜ digamma, Υ upsilonF, V, YѸ / ukŭ → У *ûruz / *ûram
    7zaynu “weapon” / ziqqu “manacle”/z/7  zayinז‎ zayinز‎ zayn or zāyΖ zētaZ / З zemlya 
    8ḥaytu “thread” / “fence”?/ħ/, /x/8  ḥētח‎ ḥēṯح‎ ḥāʾ, خ‎ ḫāʾΗ ētaHИ iže *haglaz
    9ṭaytu “wheel”/tˤ/, /θˤ/9  ṭētט‎ ṭēṯط‎ ṭāʾ, ظ‎ ẓāʾΘ thēta Ѳ fita 
    10yadu “arm”/j/10  yōdי‎ yōḏي‎ yāʾΙ iotaIІ ižei *isaz
    11kapu “hand”/k/20  kapכ ך‎ kāfك‎ kāfΚ kappaKК kako 
    12lamdu “goad”/l/30  lāmedל‎ lāmeḏل‎ lāmΛ lambdaLЛ lyudiye *laguz / *laukaz
    13mayim “waters”/m/40  mēmמ ם‎ mēmم‎ mīmΜ muMМ myslite 
    14naḥšu “snake” / nunu “fish”/n/50  nunנ ן‎ nunن‎ nūnΝ nuNН našĭ 
    15samku “support” / “fish” ?/s/60  sāmekס‎ sāmeḵ Ξ ksi, (Χ ksi)(X)Ѯ ksi, (Х xĕrŭ) 
    16ʿaynu “eye”/ʕ/, /ɣ/70  ʿayinע‎ ʿayinع‎ ʿayn, غ‎ ġaynΟ omikronOО onŭ 
    17pu “mouth” / piʾtu “corner”/p/80 פ ף‎ pēف‎ fāʾΠ piPП pokoi 
    18ṣadu “plant”/sˤ/, /ɬˤ/90  ṣādēצ ץ‎ ṣāḏiص‎ ṣād, ض‎ ḍādϺ san, (Ϡ sampi) Ц tsi, Ч črvĭ 
    19qupu “Copper”?/kˤ/ or /q/100  qōpק‎ qōfق‎ qāfϘ koppaQҀ koppa 
    20raʾsu “head”/r/ or /ɾ/200  rēšר‎ rēšر‎ rāʾΡ rhoRР rĭtsi *raidô
    21šinnu “tooth” / šimš “sun/ʃ/, /ɬ/300  šinש‎ šin/śinس‎ sīn, ش‎ šīnΣ sigma, ϛ stigmaSС slovo, Ш ša, Щ šta, / Ѕ dzĕlo *sowilô
    22tawu “mark”/t/, /θ/400  tāwת‎ tāvت‎ tāʾ, ث‎ ṯāʾΤ tauTТ tvrdo *tîwaz

    These 22 consonants account for the phonology of Northwest Semitic. Of the 29 consonant phonemes commonly reconstructed for Proto-Semitic, seven are missing: the interdental fricatives ḏ, ṯ, ṱ, the voiceless lateral fricatives ś, ṣ́, the voiced uvular fricative ġ, and the distinction between uvular and pharyngeal voiceless fricatives ḫ, ḥ, in Canaanite merged in ḥet. The six variant letters added in the Arabic alphabet include these (except for ś, which survives as a separate phoneme in Ge’ez ): ḏ → ḏāl; ṯ → ṯāʾ; ṱ → ḍād; ġ → ġayn; ṣ́ → ẓāʾ; ḫ → ḫāʾ

    Complex derivations and independent alphabets

    Although this description presents the evolution of scripts in a linear fashion, this is a simplification. For example, the Manchu alphabet, descended from the abjads of West Asia, was also influenced by Korean hangul, which was either independent (the traditional view) or derived from the abugidas of South Asia. Georgian apparently derives from the Aramaic family, but was strongly influenced in its conception by Greek. A modified version of the Greek alphabet, using an additional half dozen demotic hieroglyphs, was used to write Coptic Egyptian. Then there is Cree syllabics (an abugida), which is a fusion of Devanagari and Pitman shorthand developed by the missionary James Evans.

    Possible independently invented alphabets are:

    •  Meroitic alphabet, a 3rd-century BCE adaptation of hieroglyphs in Nubia to the south of Egypt
    •  Rongorongo script of Easter Island.
    • Maldivian script, which is unique in that, although it is clearly modeled after Arabic and perhaps other existing alphabets, it derives its letter forms from numerals.
    • Korean Hangul, which was created independently in 1443.
    • Osmanya alphabet was devised for Somali in the 1920s by Osman Yusuf Kenadid, and the forms of its consonants appear to be complete innovations.
    • Zhuyin phonetic alphabet derives from Chinese characters.
    • Santali alphabet of eastern India appears to be based on traditional symbols such as “danger” and “meeting place”, as well as pictographs invented by its creator. (The names of the Santali letters are related to the sound they represent through the acrophonic principle, as in the original alphabet, but it is the final consonant or vowel of the name that the letter represents: le “swelling” represents e, while en “thresh grain” represents n.)
    • In early medieval Ireland, Ogham consisted of tally marks
    • monumental inscriptions of the Old Persian Empire were written in an essentially alphabetic cuneiform script whose letter forms seem to have been created for the occasion.
  • Western Typeface Classifications

    Typeface classification is not easy because typographic tradition is self-referential – type designers often use older forms as a basis for experimentation and innovation.

    Typeface design is also related to technology. From early Roman to 15th Century Western type was drawn by hand, either with a brush, a flat reed pen or a chisel. From mid-1500s casting letters in lead allowed new precision in form. In the 20th century use of cheap mass produced paper stock for eg newspapers and telephone directories meant that legibility had to allow for some bleeding of ink. Digital technology and type design software in the last decade has led to a rapid proliferation of typefaces by individual designers and artists.

    The impossibility of a truly complete classification system has led many people to dismiss any attempt to classify typefaces — there are simply too many variables to make anything close to a practical, comprehensive system.

    Essentially, classification describes typefaces; it does not define them. It’s not inflexible, and is more of an aid than a rule.

    Source: edited from Wikipedia Typeface 2016

    20th Century classification systems

    Over the past century, quite a few classification systems have been proposed. Most are generally believed to be subjective and incomplete, and many of them use the same terms for similar but slightly different classes.

    An early system by French typographer Francis Thibaudeau, which provided the base for Vox’s later more thorough classification, includes four broad categories: Antiques (sans serifs), Égyptiennes (slab serifs), Didots and Elzévirs (faces with triangular serifs).

    Bringhurst, in his Elements of Typographic Style — perhaps the standard in typographic textbooks today — categorizes typefaces loosely after periods of art history; for example, Baroque, Rococo, Romantic, etc. A book designer himself, Bringhurst focuses on text typefaces and practically ignores display type.

    Currently the primary “official” classification system  is the Vox-ATypI system originally put together in 1954 by Maxmilien Vox.  Originally a ten-part classification, Vox revised his original proposal within months to a more compact nine-part scheme. These were subsequently expanded to 11 general categories, including non-Western type, with some subdivision. This classification tends to group typefaces according to their main characteristics, often typical of a particular century (15th, 16th, 17th, 18th, 19th, 20th century), based on a number of formal criteria: downstroke and upstroke, forms of serifs, stroke axis, x-height,  etc ???. Although the Vox-ATypI classification defines archetypes of typefaces, many typefaces can exhibit the characteristics of more than one class.

    The Vox-ATypI system  was adopted in 1962 by the Association Typographique Internationale (ATypI), and in 1967 as the basis for British Standards Classification of Typefaces (BS 2961:1967).  But at the 2010 ATypI general meeting, the association stated that the Vox-ATypI system was seriously flawed, and to create a new working group on typeface classification.

    Adobe, Wikipedia and the growing numbers of font websites also have their own classifications.

    Serif fonts: Classical or old style 

    characterized by triangular serifs, oblique axis and low stroke contrast

    Centaur, a humanist typeface

    Examples:
    Centaur, Adobe Jenson, Berkeley Old Style and Cloister.

    Humanist or Venetian

    Humanist, humanistic, or humanes include the first Roman typefaces created during the 14th and 15th century by Venetian printers, such as Nicolas Jenson. These typefaces sought to imitate the formal hands found in the humanistic (renaissance) manuscripts of the time. These typefaces, rather round in opposition to the gothics of the Middle Ages, are inspired in particular by the Carolingian minuscule imposed on his empire by Charlemagne.

    Key characteristics:

    • short and thick bracketed serifs, ascenders with slanted serifs
    • stress that approximates that of a broad-nibbed pen held at an angle to the page
    • a slanted cross stroke on the lowercase ‘e’,
    • low contrast between horizontals and verticals and thick and thin strokes.
    Garamond, a Garalde typeface

    Examples:
    Bembo, and Garamond, Minion.

    Garalde

     Garalde typefaces represent the late Renaissance evolution from the earlier Venetian style, and include some of the most common typefaces of today. Also called Aldine, this group is named in homage to Claude Garamond and Aldus Manutius. In France, under King Francis I, the garaldes were the tool which supported the official fixing of grammar and orthography.

    Key characteristics

    • finer proportions than the humanists
    • horizontal cross-stroke on the lower case e
    •  stronger contrast between downstroke and upstroke, thick and thin strokes.
    • stress is inclined on an oblique axis to the left
    • bracketed serifs.
    Bulmer, a transitional typeface

    Examples: 
    Baskerville, Times Roman, Perpetua, Stone Serif.

    Transitional

    The transitional, realist or réales represent a transition between Garalde and Didone typefaces, embodying the rational spirit of the Enlightenment. They were the first typefaces to be drawn as shapes in their own right. Louis XIV wanted to invent new typographical forms to find a successor of the Garamond and at the same time compete in quality with the different printers of Europe. The term realist derives from the Spanish for “royal”, because of a typeface cast by Christophe Plantin for King Philip II of Spain.

    Key characteristics:

    • vertical, or near vertical, stress
    • marked contrast between main and connecting hairline strokes
    • serifs are thin, flat and bracketed

    Serif Fonts: Moderns

    The moderns can be broken down into Didone, mechanistic and linear categories, and are characterized by a simple, functional feel that gained momentum during the industrial period.

    Bodoni, a Didone typeface

    Examples: 
    Bodoni, Didot, Fenice and Walbaum.

    Didone or Modern

    The Didones or modern typefaces from the end of the 18th and the beginning of the 19th century draw their name from the typefounders Didot (1764-1836) and Bodoni (1740-1813). They were a response to improvements in late 18th-century paper production, composition, printing and binding, which made it possible to use typefaces with strong vertical emphasis and fine hairlines.They correspond to the Didot of theThibaudeau classification. The didones in particular made it possible for the First French Empire to employ typefaces very different from the typefaces used by the kings from the Ancien Régime.

    Key characteristics:

    •  very strong contrast between full and connecting strokes (the connecting strokes being extremely fine
    • vertical stress
    • unbracketed hairline serifs
    • constructed rather than drawn.
    Rockwell, a mechanistic typeface

     Examples:
    Clarendon, Egyptienne, Chaparral Pro, Ionic No. 5, Rockwell.

    Mechanistic,  slab or Egyptian 

     Also called mechanical, slab serif, or mécanes, the name of this group evokes the mechanical aspect of these typefaces. Until the late 18th century, type was used primarily for books. But with the Industrial Revolution at the beginning of the 19th century came an increased use of billboards and other forms of advertising. These required bolder typefaces that stood out from the competition. They correspond to the Egyptiennes of Thibaudeau classification, reflecting the public’s enthusiasm for the archaeological discoveries of the time.

    Key characteristics:

    • sturdy
    • very low contrast in stroke weight
    • includes both typefaces with bracketed serifs (clarendons or ionics) and typefaces with heavy square/rectangular or unbracketed serifs (egyptians).

    Sans Serif or Lineal

    Lineals, or linéales, combine all typefaces without serifs (called sans-serif, gothic, or grotesque), all of which correspond to the Antiques of the Thibaudeau classification. But they were not widely adopted until the end of the 19th Century. The British Standard 2961 broke this group into 4 subcategories: Grotesque, Neo-Grotesque, Geometric, and Humanist.

    Monotype Grotesque, a grotesque lineal typeface

    Examples:
    Franklin Gothic, Bell Gothic and Bell Centennial, Frutiger, Headline, Monotype 215,  and Grot no. 6.

    Grotesque

    Grotesque typefaces are sans serif typefaces that originate in the nineteenth century.

    Key characteristics:

    • some contrast between thick and thin strokes
    • terminals of curves are usually horizontal
    • frequently has a spurred “G” and an “R” with a curled leg.
    Univers, a neo-grotesque lineal typeface

    Examples: 
    Helvetica and Univers.

    Neo-grotesque or realist

     Neo-grotesque typefaces are derived from the earlier grotesque faces, but generally have less stroke contrast and a more regular design. “Realist sans-serif” is a commonly encountered synonym for neo-grotesque.

    Key characteristics:

    • they generally do not have a spurred “G”
    • terminals of curves are usually slanted
    • often have a large degree of subtlety and variation of widths and weights to accommodate different means of production (Hot type, foundry type, phototypesetting, see History of typography, 20th century).
    Futura, a geometric lineal typeface

    Examples:
    Eurostile and Futura.

    Geometric

    Geometric typefaces are sans serif faces constructed from simple geometric shapes, circles and/or rectangles.

    Key characteristics:

    • The same curves and lines are often repeated throughout the letters, resulting in minimal differentiation between letters.
    Gill Sans, a humanist lineal typeface

    Examples:  
    Gill Sans and Optima.

    Humanist

    Humanist sans serif typefaces relate to the earlier, classical handwritten monumental Roman capitals and have a lowercase similar in form to the Carolingian script.

    Calligraphics

    The Calligraphics can be broken down into glyphic, script, graphic, blackletter, and Gaelic categories, and are characterized by a suggestion of being hand-crafted.

    Examples: 
    Albertus, Copperplate Gothic, and Trajan.

    Glyphic

     The glyphic, incised, or incise are typefaces which evoke the engraving or chiseling of characters in stone or metal, as opposed to calligraphic handwriting.

    Key characteristics:

    • small, triangular serifs or tapering downstrokes.
    • greater emphasis on the capital letters in glyphic typefaces, with some faces not containing a lowercase.
    Mistral, a script typeface

    Examples:
    Bickham Script Pro, Champion Script Pro, Raniscript, Shelley, Mistral and Francesca.

    Script

    The scripts or scriptes include typefaces which evoke the formal penmanship or cursive writing. Typefaces imitating copperplate script form part of this family. Scripts are distinct from italic type.

    Key characteristics:

    • seem to be written with a quill, and have a strong slope.
    •  letters can often be connected to each other.
    Banco, a graphic typeface

    Examples: 
    Banco and Klang.

    Graphic

    The graphic, manual, or manuaires, are based on hand-drawn originals which are slowly written with either a brush, pen, pencil, or other writing instrument.

    Key characteristics:

    • generally do not represent writing
    • are intended for display or headlines.
    Fette Fraktur, a blackletter typeface

    Example:
    Fraktur.

    Blackletter

    The blackletters or fractures (oftenincluded in the graphics)

    Key characteristics:

    • pointed and angular forms
    • modelled on late medieval hands written with a broad-nibbed pen.
    Duibhlinn, a Gaelic typeface

    Gaelic

    Gaelic type was added to the classification at the AGM of the Dublin meeting of ATypI, on 12 September 2010.

    Non-Latin or ‘exotics’

    Gathers (without distinction of style) all writing systems not based on the Latin alphabet: Greek, Cyrillic, Hebrew, Arabic, Chinese, etc. English printers traditionally called these exotics.