Category: Design Principles

  • Red

    What is Red? Physics and optics Red is the colour at the longer-wavelengths end of the spectrum of visible light next to orange, at the opposite end from violet. Red colour has a predominant light wavelength of roughly 620–740 nanometers. Light with a longer wavelength than red but shorter than terahertz radiation and microwave is called…

  • Blue

    Source: Wikipedia Blue and links therefrom What is Blue? Physics and Optics Blue is the colour between violet and green on the optical spectrum of visible light. Human eyes perceive blue when observing light with a wavelength between 450 and 495 nanometres. Blues with a higher frequency and thus a shorter wavelength gradually look more violet, while…

  • Yellow

    Sources: Wikipedia  Yellow What is Yellow? Physics and Optics Yellow is the colour between green and orange in the spectrum of visible light. It is the brightest and lightest of all colours. As the colour of sunlight, it is commonly associated with warmth, combined with red with heat and energy. A room painted yellow feels warmer than a…

  • Brown (forthcoming)

  • Grey (forthcoming)

  • White (forthcoming)

  • Filippo Marinetti

          Marinetti typography  Google images Futurist_Manifesto Edited from Wikipedia article Futurism Marinetti is known best as the author of the Futurist Manifesto, which he wrote in 1909. It was published in French on the front page of the most prestigious French daily newspaper, Le Figaro, on 20 February 1909. In The Founding and…

  • Golden Ratio

    Sources: Elaine J. Hom, LiveScience Contributor | June 24, 2013 07:02pm ET What is the Golden Ratio? In the golden ratio, a + b is to a as a is to b. The Golden ratio is a special number found by dividing a line into two parts so that the longer part divided by the…

  • Image Resolution

    Pixels and vector graphics There are two distinct ways in which your computer stores visual information digitally: you can have either pixel images or vector graphics. If you take a magnifying glass to any computer screen you will see that it is made up of tiny squares or dots. These are the smallest single components…

  • Massimo Vignelli

    Google Images Vignelli Associates website Massimo Vignelli (1931 – 2014) was an Italian designer who worked firmly within the Modernist tradition. He focused on simplicity through the use of basic geometric forms in all his work. He worked in a number of areas ranging from package design through houseware design and furniture design to public…