Design Inspiration


Modernism in design and architecture emerged in the aftermath of the First World War and the Russian Revolution – a period when the artistic avant-garde dreamed of a new world free of conflict, greed and social inequality. It was not a style but a loose collection of ideas. Many different styles can be characterised as Modernist, but they shared certain underlying principles:

  • a rejection of history and applied ornament;
  • a preference for abstraction;
  • a belief that design and technology could transform society.

Wikipedia overview

Key movements


De Stijl


Key Graphic Designers

Herbert Bayer

Laszlo Moholgy-Nagy

Jan Tschichold

Theo van Doesburg

Massimo Vignelli

Joseph Muller-Brockman

See Modernist Typography